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• Current

Type: educational

Status: —

Authors: George Lakoff Mark Johnson

Tags: design linguistics semiotics metaphor

• Current

Type: educational

Status: —

Authors: George Lakoff Mark Turner

Tags: poetry metaphor

• Current

Type: educational

Status: —

Author: I. A. Richards

Tags: meaning metaphor rhetoric

Description: "Our communication is limited by misunderstanding." A nice slim volume that outlines"Our communication is limited by misunderstanding." A nice slim volume that outlines the philosophy of rhetoric... Richard's definition of rhetoric: "how do words work in discourse?" The blurb continues:
"To answer this question, he examines the interaction of words with each other and with their contexts, showing how a continual synthesis of meaning, or "principle of metaphor", gives life to discussion. It is through comprehension of the way meaning changes in discourse that we can better control and animate our use of words, and so decrease misunderstanding." Boy, I so NEED to read this book, even if it is based on lectures dating back to 1936! Well, it's only 150 pages, I guess....